Nuance-Watson Singapore turns up the summer heat with M.A.C to host a beach party retail event for the launch of their summer collection “To the Beach” at Changi Airport.

Passengers drifting through Changi Airport have the luxury to experience seaside romance at Terminal 2. Basking in the golden, sexy alchemy of the sea, they were enchanted by Mac’s beautiful, bronzed girls and ‘To the Beach’ boys as they watched them thread colourful beads and shells from their beach-combing finds.

Customers will receive sea shell necklaces hand-made by Brazilians models and get to enjoy a complimentary make-up application for a flawless sun-kissed look by MAC make-up artistes.

Nuance-Watson (Singapore) managing director, Mr. Ken Tse said “We’re continuously exploring innovative ways with brands to bring excitement to passengers at Changi Airport. This collaboration with MAC is yet another milestone for us to create an interactive sparkle in the travel retail industry. We hope that passengers will enjoy the fun in the sun at Changi with MAC”.

MAC's limited edition summer collection "To The Beach" is a sultry, sun-streaked collection of beachy nudes, beautiful bronzes tones, teals and tangerines that come in coral-stamped packaging.
MAC’s “To the Beach” sails to Perfumes & Cosmetics counters in June 2010.

Manchester United fragrances, the scent of success from the world's most popular football club. Nuance-Watson (Singapore) has launched the Manchester United line of fragrances at its Mega Store in Singapore Changi Airport Terminal 1.

The brand is distributed in duty free and selected domestic markets by Singapore-based Yam Seng Pte Ltd, which last year signed a contract with the licensee of Manchester United Fragrances, International Trade Corporation (UK). Manchester United fragrances are now available in travel retail across much of the Middle East, Asia Pacific and on over ten airlines.

Nuance-Watson (Singapore) Head of Business Development Jorge Rodriguez said: “Manchester United has a strong brand value as a football club and a huge fan base worldwide, especially in Asia. This, coupled with the football fever in the upcoming FIFA World Cup, means we are happy to launch this brand in our stores and look forward to doing good business with it.”

Yam Seng Pte Ltd Director Karan Tuli said he was pleased with the launch in partnership with Nuance-Watson (Singapore), as Changi Airport is “very important” for any brand to showcase its product. “The brand is now in many duty free shops and onboard airlines, and we are happy with the performance,” Tuli said. “Changi Airport is one of the busiest and best airports in the world; we are very excited about Nuance-Watson giving us this opportunity and we are positive of good results with it."



ABOUT MANCHESTER UNITED
Manchester United Football Club is the most popular football club in the world, with over 330 million supporters worldwide*. The club is the most successful in the recent history of English football, having won 20 major honours since the start of Sir Alex Ferguson's tenure as manager in 1986. Manchester United are the Premier League's reigning champions, and have won England's top division 17 times.

In 2008 the club won its third European Cup, 40 years almost to the day after the first. They have also reached this year’s final. The club also holds the record for the most FA Cup titles with 11. Manchester United is housed at Old Trafford in Manchester, the largest club ground in Britain and one of the finest stadiums in the world with a capacity in excess of 76,000.

* Source: TNS Sport

Nuance-Watson Singapore connects with Ralph Lauren Fragrances Travel Retail Asia-Pacific to bring the ambassador of The World of Polo fragrances - world renowned Polo player Ignacio “Nacho” Figueras to an exclusive appearance at Singapore Changi International Airport

Voted the 2nd most handsome men by Vanity Fair readers, World-class polo player Ignacio “Nacho” Figueras was recently chosen to represent the World of Polo fragrances: Polo Modern Reserve, Polo Blue and Polo Black as he embodies the many facets of today’s modern Polo man.

In June 2010, Nacho paid his first ever visit to Asia for a Polo tournament in Singapore. As the ambassador of the World of Polo fragrances, Nacho took this opportunity to promote Ralph Lauren Polo fragrances via an exclusive store appearance at the Perfumes & Cosmetics Shop at Terminal 2 Changi Airport.

Known for his sportsmanship and versatility, Argentina born model and polo player Nacho is a face world audiences’ love. Nacho is an epitome of modern masculinity for men around the world and travelers had the chance to come into close contact with Nacho in photography sessions and an exclusive lucky draw.

Nacho shared his experience as the ambassador of The World of Polo fragrances and how he lives as the modern Polo man: “When he isn’t playing polo in the world’s most prestigious tournaments and promoting its heritage as an ambassador, he is sailing with his young family off the coast of Punta del Este, Uruguay and breeding horses on his ranch outside of Buenos Aires.” said, Mr. Guillaume de Lesquen, General Manager of Ralph Lauren Fragrances.

Nuance-Watson (Singapore) managing director, Mr. Ken Tse said “The collaboration with Ralph Lauren is another effort to bring new excitement to passengers at Changi Airport and for us to continually innovate the retail-tainment platform in travel retail industry”

Scental sees this unprecedented partnership “as the first step of a new engagement to continuously enhance customers’ shopping experience in the Travel-Retail environment.”